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38 SEO Prompting with Large Language Models

Keyword Research Prompts

These prompts may feel similar to the precision searching techniques we practiced for academic research. However, in professional writing, we are more focused on engagement and marketing in our approach to search queries.

  1. Basic Keyword Discovery: I’m creating content about [topic] for [target audience]. Generate 15 potential SEO keywords, including a mix of short-tail and long-tail keywords. For each keyword, explain why it would be valuable.
  2. Competitor Keyword Analysis: My business is in the [industry] sector. My top competitors are [competitor 1] and [competitor 2]. What keywords might they be ranking for that I should consider targeting? Provide 10 suggestions with reasoning.
  3. Question-Based Keywords: For a blog about [topic], generate 10 question-based keywords that potential customers might search for. Structure these as complete questions and organize them by search intent (informational, navigational, transactional).

Content Optimization Prompts

  1. Blog Post Structure: I’m writing a blog post targeting the keyword “[main keyword]”. Create a detailed outline with H2 and H3 headers that naturally incorporates this keyword and related terms. Include suggestions for the meta title and meta description.
  2. Content Improvement:Review this content for SEO optimization:
    [paste your content]Suggest improvements to:
    1. Keyword placement and density
    2. Header structure
    3. Internal linking opportunities
    4. Meta title and description
    Maintain my current tone and writing style in your suggestions.
  3. Metadata Creation: For a page about [topic] targeting the keywords [keyword 1], [keyword 2], and [keyword 3], create:
    1. Three compelling meta title options under 60 characters
    2. Three meta descriptions under 160 characters
    3. A suggestion for the URL structure
    Each option should naturally incorporate the keywords and encourage clicks.

Platform-Specific Prompts

  1. Multi-Platform Content:I’ve created this blog post about [topic]:
    [paste blog post]Help me repurpose this content for:
    1. A LinkedIn post (300 words)
    2. Three Twitter/X posts (280 characters each)
    3. An email newsletter introduction (150 words)
    Maintain SEO value by incorporating the keyword [main keyword] where appropriate.
  2. Local SEO: I run a [business type] in [city, state]. Create 5 locally-optimized heading and meta description pairs that would help my business appear in searches from people in my area looking for [service/product].
  3. E-commerce Product Description:Optimize this product description for SEO:
    [paste original description]Target keywords: [keyword 1], [keyword 2]
    Keep it under 200 words while making it compelling for customers and search engines.
  4. FAQ Page Optimization: For a [business type] business, create 8 SEO-optimized question and answer pairs for an FAQ page. Target keywords should include [keyword 1], [keyword 2], and [keyword 3]. Structure each answer to be informative yet concise (50-75 words).

Best Practices for Using These Prompts

  • Always review AI output for factual accuracy before publishing
  • Customize the AI response to match your brand voice
  • Balance keyword usage with readability – avoid keyword stuffing
  • Update prompts regularly to reflect current SEO trends
  • Combine multiple prompts for more comprehensive content strategy

Video Example from Brad Smith (Increasing YouTube Views)